ProximityCast.com

Tuesday, April 6, 2010

the ProximityCast Advantage


Google's "Street View" is an awesome internet website application, and one of my favorites. Yet, "Street View" does not always deliver the goods.

The Five Guys Burgers and Fries website shows its Mystic, CT street address as:
12 Coogan Blvd
Mystic, CT 06355


If you click the above link and look at their website location map there is a location pin at the corner of Coogan Blvd and Maritime Dr.

The street address pasted into Google Maps shows the same intersection location as the Five Guys website location map:

View Larger Map

Unfortunately the Google Street View Camera Car (GSVCC) did not travel down Coogan Blvd or Maritime Dr. If you click on the little Street View Man icon in the upper left of the Google Map and drag it slightly away from its in situ location all the streets traveled by the GSVCC will show up in blue. If the GSVCC had traveled the road where Five Guys is located we could verify the location before traveling there and possibly being disappointed by not finding the establishment.

Next you decide to ProximityCast the street address:



The yellow #1 shows the street address as the entered Cast Initiation Point.
The yellow #2 shows the distance the street address is from the actual photographer certified coordinate location of the picture view for Five Guys.
The yellow #3 shows the three geographic coordinate formats for this location.

You can easily copy any one of the three formats to paste into Google Maps and check the photographer's certified location.

You can also simply click the "Map View" button right on the Cast Results page to easily see a Google Map mashup right on ProximityCast.com


View Larger Map

The green arrowhead shows the exact location the photographer indicates the picture was taken from. The satellite view indicates a shopping complex that is more likely to house Five Guys as opposed to the inaccurate street address location.

If the GSVCC had driven down Coogan Blvd you could get farther confirmation that this is indeed the correct location. However as ProximityCast grows in popularity and use the individual photographer's accuracy rating can give you a high amount of confidence that if you arrive at the indicated coordinates you will indeed see what the photographer shows in his/her picture.

Five Guys Burgers and Fries Mystic, CT
N41 22.325 W071 57.349

And, there you have the ProximityCast Advantage!

Businesses can take advantage of getListed.org to improve their online visibility. Five Guys has claimed their listing on Google, but they still need to edit the location of their Mystic, CT franchise.

Once that is edited the Street Address will display more accurately and if Google sends their GSVCC down Coogan Blvd you may be able to see Five Guys on Street View rendering this post obsolete like this previous post has been.



Founder out...ciao

2 comments:

robertrp said...

When the photo with the exif data is opened in microsoft pro photo tools the lat/long cross references to 40 coogan blvd. When you look at 40 coogan blvd on google maps the location would closer to where Five Guys is located.

David Robert ~Founder of ProximityCast.com said...

I'm assuming "12 Coogan Blvd" is the correct street address since it is on the Five Guys website. Next time you are in the area you might verify their actual physical street address for us.
The beauty of latitude and longitude is that they will always show their true position on all of the digital maps while street addresses may or may not show the true position.